Brace yourself for a potential iPhone 18 price hike, but here's a twist! Apple might be planning a clever strategy to soften the blow. According to a Korean tipster, yeux1122, who cites analysts from Citigroup, Bank of America, and J.P. Morgan, the price increase might only affect certain iPhone 18 models. But here's where it gets controversial...
Should Apple take a hit on its profits for all iPhone 18 versions or just the cheapest ones? It's a tough call, but offering the most popular models at the same price could be a compromise. However, will this be enough to convince users who've already decided against an upgrade this year?
For those still considering a new iPhone, the 256GB edition of your preferred model might be the smartest choice. If you're a heavy user of storage, exploring cloud storage or a small external SSD could be worth your while.
The iPhone 18 Pro and iPhone 18 Pro Max are expected to launch this September, along with the highly anticipated iPhone Fold. The basic iPhone 18, according to rumors, will arrive later, in early 2027, as part of a new split iPhone launch strategy.
Stay tuned for more updates and analysis on Tom's Guide.
And this is the part most people miss... Will Apple's rumored pricing strategy be enough to keep its loyal fans happy? What do you think? Share your thoughts in the comments and let's discuss!
